Shane “The Charm” Pinot Noir


Shane “The Charm” is a great example of a Russian River Valley Pinot Noir. Shane Finley the vintner received his BA in English and left a job in the insurance industry to start his wine making career. He began as a harvest intern and started to work his way up. His on the job training took him to South Australia, Northern Rhone then back to California as a Cellar Master at Copain Custom Crush. Then onto Paul Hobbs’ small lot winemaking. Sixteen years later Shane is the owner and winemaker of Shane Wine Cellars.

The Charm is a deep garnet color, with the aromatics of rose petals, red fruit and baking spices. On the palate you will taste plush tones of raspberries, cardamom and cola. Refined tannins shape the finish. While sharing this wine with friends they all commented — The Charm is well priced and believe once this wonderful Pinot Noir is discovered, the price will go upwards. Several believed the structure of this wine is more of a $60+ Pinot.



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